by Richard Zimbalist | Jan 7, 2020 | Services
Improve Your Optometry Business’ Bottom Line Whether you have just opened an optometry practice, or you are looking to improve the efficiency and financial health of your existing practice, using metrics to improve your bottom line is the best strategy to track...
by Richard Zimbalist | Dec 19, 2019 | Eye Care
How to Evaluate the Optic Nerve (in 3D!) Grading the optic nerve can be tricky. The optic nerve can be shallow, deep, tilted, oblique, and much much more. It’s not suprising that many studies show tremendous amount of interobserver variability when grading cup...
by Richard Zimbalist | Nov 25, 2019 | Experiences
Woman Physicians Spa and Hiking Retreat WOMEN PHYSICIANS SPA AND HIKING RETREAT May 16-20, 2020. By women physicians, for women physicians! Join with other female physicians on this 5 day wellness retreat based at Red Mountain Spa Resort to hike and relax in the...
by Richard Zimbalist | Mar 24, 2019 | Eye Care
Sight Gags: The Follow-Up Appointment is Here! Catcher in the Rye. The Great Gatsby. The Adventures of Huckleberry Fin. What do these books have in common you ask? Every few decades a book comes along that changes the way we look at the world and becomes an instant...
by Richard Zimbalist | Dec 3, 2018 | Services
How to Automate Your Lead Generation Process Cold leads are terrible. When I first started out in web design I had an amazing idea. I went through our door mail coupons and pulled up the website for each and every business. I then gave each website a letter grade...
