by Richard Zimbalist | Oct 24, 2018 | Eye Care, Technology
Colors have a huge impact on human behavior, decisions and emotions. The color combination on a website can instantly impact our perception of the company or person whose website it is. These perceptions are both psychological and cultural. For this reason, the colors...
by Richard Zimbalist | Oct 19, 2018 | SEO
Who wants more patients? Who wants to make more money? Ok you can put your hands down now. Today we’re going to talk about how you can make small changes to your website that will improve your search engine optimization (SEO) and your ranking on Google’s search...
by Richard Zimbalist | Oct 3, 2018 | Eye Care, Technology
We are all aware of popular social media platforms like Instagram, Facebook, Twitter, Pinterest and LinkedIn. However, there are social media platforms for doctors specifically. The top five from UpCity and Capterra are Sermo, Doximity, Daily Rounds, QuantiaMD, and...
by Richard Zimbalist | Sep 26, 2018 | Eye Care
Laying the Groundwork I’m an optometrist. I’m a website designer. I’m a normal guy. What’s the point of me writing this? Well, besides writing about website design all the time, I like to pay homage to my roots as an optometrist too....
by Richard Zimbalist | Sep 24, 2018 | Eye Care
Glasses are both a necessary accessory and a fashion statement. Whether you’re thinking about buying a pair or already have a pair, it’s important to know what your glasses are telling people. MES Vision says that 143 million adults wear prescription eyewear or 64% of...