Online Reputation Management

Online Reputation Management

As a medical professional, managing your reputation among clients might be easier in person because you can have interactions that show your sincerity. However, online might be trickier. There are barriers like negative reviews that can be outside of your control and...
How to Respond to Online Reviews

How to Respond to Online Reviews

Picture this – you’ve just moved to a new city and are looking online for a new optometrist. You see countless practices nearby to choose from and are overwhelmed with the decision of which will provide you with the best care. What do you do next? Check the patient...
Best Colors for Medical Websites

Best Colors for Medical Websites

Colors have a huge impact on human behavior, decisions and emotions. The color combination on a website can instantly impact our perception of the company or person whose website it is. These perceptions are both psychological and cultural. For this reason, the colors...
5 Social Media Platforms for Doctors

5 Social Media Platforms for Doctors

We are all aware of popular social media platforms like Instagram, Facebook, Twitter, Pinterest and LinkedIn. However, there are social media platforms for doctors specifically. The top five from UpCity and Capterra are Sermo, Doximity, Daily Rounds, QuantiaMD, and...